Report writing services for Action Community for Entrepreneurship (ACE)
What copywriting services did we provide?
Our agency was originally engaged to provide copyediting and design support for ACE’s Position Paper containing recommendations on how the Singapore government can address challenges in the startup ecosystem. However, throughout the process Etymon’s writers engaged stakeholders frequently with fresh ideas so that value-added writing services could be rendered to create an impactful final report that would steer industry wide change. These recommendations were accepted by the client and comprehensive re-writes and re-structuring was performed. .
Who is Action Community for Entrepreneurship (ACE)?
ACE is a key trade association with over 2,000 members that represent over 1,300 startups within Singapore’s Startup Ecosystem. Working closely with the Government, ACE aims to promote entrepreneurship by focusing on Startups, Corporations, Institutes of Higher Learning, Risk Capital, and the Public Sector.
The content writing style
Etymon’s copywriters worked round the clock over several months consulting stakeholders to incorporate their perspectives and ensure that the position paper captured the nuances of Singapore’s startup economy. Throughout the drafting process, our content writers remained open to feedback to deliver accurate writing and editing services.
Creative writing20%
Strategic writing40%
Conversational writing30%
Technical writing10%
SEO copywriting0%
Every tech geek needs a word geek®
More details of our copywriting…
ACE’s Assistant Director commended our copywriters for their professionalism and flexibility. Specifically, he highlighted our ability to work under pressure and being open to feedback, all of which contributed to an impactful position paper.
Our project management and design team made sure to finetune visual elements with hairline precision, leading to a position paper design that looked professional, engaging, and on brand. This was lauded by the ACE team for exceeding expectations.
Our copywriters were always mindful of our government audience and adjusted our tone accordingly. The Startup SG Founder (SSGF) programme was eventually revised on 1 June 2022 following the paper’s submission in February 2022.
The content writing results
Timely submission
Our content writing team worked flexible hours over a short deadline to answer ACE’s queries and incorporate our new ideas. This allowed the position paper to be submitted on time while ensuring that all stakeholder opinions were represented.
Resource efficiency
By allowing our copywriters to focus on writing, ACE could direct energy and resources towards liaising with stakeholders and coordinating events leading up to the position paper's submission to government officials, media, and the public.
Real world impact
Under the new SSGF criteria that was recommended in this position paper, first-time entrepreneurs with over 51% ownership over private entities that have been registered for less than 6 months can now enjoy easier access to grant funding and training.
Client feedback
“We engaged Etymon for copyediting and design support for an important Position Paper containing actionable recommendations to the Singapore Government on how to address gaps and future challenges in the startup ecosystem. We were impressed with how Etymon put themselves in our shoes and understood our stakeholders’ perspectives. Despite the time pressure, their responsiveness and ability to understand project nuances contributed significantly value-add to our final report. Overall, the Etymon team has been professional, open to feedback, and a pleasure to work with.”
Joseph Kong, Assistant Director, Action Community for Entrepreneurship
Experience the Etymon effect
If you’d like to deliver white papers or proposals that will convince your audience into taking action, speak to us